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Tuesday, November 6, 2012

Start-Ups and Quarterly Co.


Previously I have been affiliated with larger businesses that you may have heard of, such as Redbox and Netflix, but before those companies took off, they were simple start-up companies that most people didn't think would make it. Even my family thought they were crazy, but that's what I loved about them. At heart I have always been an entrepreneur and after many years of living in the corporate world, I have finally found my way back. 

For me, the beginning of a business is the best part. Building and designing a business model, hiring passionate and creative people, that is what where the magic happens. While the aftermath of all of that hard work and late nights and crazy ideas is also very rewarding in itself, it's the creation that has always been where my passion lies. 

For those of you who haven't yet heard of Quarterly Co. I am excited to introduce you and share with you my new venture, my new beginning! 

As one of our founders have said, "Quarterly is a new way to connect with the people you follow and find interesting. We spend so much of our lives connecting with people online that we forget the value of tangible interactions that happen in the real world. Quarterly wants to bridge that gap by allowing anyone to subscribe to influential contributors and receive physical items in the mail from them. It’s like a magazine, but instead of receiving words on a page, our subscribers receive actual items that tell a compelling story crafted by the contributor."

How does it work?
"As the name suggests, Quarterly is a quarterly subscription service; the person you are subscribed to sends you a new package every 3 months. You will be billed for your subscription every 3 months until you unsubscribe. When you first sign up, your account will be in “trial” mode until your contributor’s next shipping cycle.
Please note, each contributor has a different shipping date, and depending on when you sign up, you may not receive your first package for up to 3 months. Visit your contributor’s page (or your account page if you are already a subscriber) to see when you can expect your first package."
One of the many things that makes me so excited about Quarterly Co. is it's connection back to the physical world instead of the digital. Yes, we as a society are moving forward, we can now buy practically anything online, we can stream movies straight to our T.V's, you can download books to your tablet, and as amazing and exciting as that all is, don't you miss the days when you would get a letter in the mail from a friend, or when your parents would send you care packages when you were away at college? Or even when you were little and would get a birthday invitation in the mail? Each item was a new and exciting present, and that's what Quarterly Co. is. The way we like to think of it is PUBLISHING 2.0. Quarterly Co. is a company made up of people and stories and things, not just bits and bytes.

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